Background

Visionary professional respected for 20+ years of executive management achievements, driving pacesetting new business development through innovative strategies and top-tier teams. Establishes world-class sales organizations through data-driven market plans, focused team building, and efficient operations management. Forges lasting stakeholder relationships and provides decisive guidance for overall company direction. Out-of-the-box, growth-oriented thinker with a tenure demonstrating multiple promotions.

Job experience

• September 2018 - January 2023
  Sr VP of Global Sales
  Epica International
  

  San Clemente, CA, USA

  Orchestrate global sales of 3 commercial start-up business units delivering robotic CT platforms. Lead
  business operations, P&L, new business development, sales management, cross-functional team
  leadership, solution selling, and all other functions to ensure continued growth in a competitive
  market, overcoming challenges through ingenuity and in-depth market analysis.
  Increased global sales by 38.3% ($9.2M) using approaches that are now a gold standard.
  * Fostered a collaboration sales culture and produced the entire sales process that increased
  annual sales and boosted employee retention.
  * Increased gross margin from 28% to 52% after reworking product offerings.
  * Achieved a record year in sales and profitability against pandemic challenges and cited as
  critical to raising a pacesetting $30M+ while balancing long-term objectives.
  * Implemented one-of-a-kind SaaS strategies for both Robotic and CT sales to drive incremental
  revenue and offset revenue downturns, earning commendations for dedication and diligence.
  *Assessed the market to target key customers (Veterans Administration, IDN‘s GPOs, and others
  worldwide), overachieving on growth targets.

• December 2009 - September 2018
  General Manager
  Karl Storz
  

  Goleta, CA, USA

  Headed NA sales, marketing, and operations, including managing P&L, financial records/controls,
  business development, product management, compensation programs, etc., securing a reputation as a
  visionary leader with an exceptional understanding of modern sales and operations methodologies.
  
  Grew sales in a volatile market, realizing a combined average growth rate of 19.3% for nine
  consecutive years and ranking among the top of all managers companywide.
  * Achieved a 28% EBITA for the first time in company history (compared to -18% at the time of
  being hired), training and coaching other managers on growth topics.
  *Implemented a custom CRM system that decreased the sales cycle time.
  * Added infrastructure and staff to gain control over inventory and increase profitability in a short
  timeframe, as well as refining sales reporting and forecasting processes.
  * Improved gross margin levels from 18% to 59%, reduced account receivables by 61%+, and
  enhanced performance across many other KPIs within strict budget constraints.
  * Developed a unique repair-exchange program that reduced repair times by 98.7%+ and
  increased related repair business by 72% annually.
  * Implemented a quote module for the sales force to decrease discounting and improve margins,
  with the module used as a template for other standardization projects.
  * Championed SaaS strategies for OR1 sales and Image 1 systems to drive record incremental
  revenue, increasing market share against high-profile competitors
  * Recognized as the first General Manager to stay within budget. Integrated new standard
  operating procedures that eliminated recurring productivity problems.

• January 2006 - July 2009
  VP Of Sales
  Olympus Corporation Of The Americas
  

  Southborough, MA, USA

  Instituted comprehensive sales strategies and compensation programs. Overhauled practices for
  hiring, training, account development, and the enablement of new product opportunities, increasing
  overall profitability. Engaged R&D and Marketing to validate new products/development, all while
  supporting C-level leadership with long-term business development plans.
  * Promoted to manage 5 Regional Sales Directors ($225M in sales/60 Territory Managers),
  emphasizing continuous improvement throughout sales functions.
  * Secured placement as #1 in sales dollar growth in a challenging year, securing 12% growth
  and becoming the go-to resource for strategic sales planning.
  * Designated as one of only 2 people to participate on the Integration Committee that merged
  Olympus and Gyrus/ACMI, providing subject matter expertise on sales operations.
  * Led the entire country in growth at 18% in a critical year, boosting sales in the west area by
  $15.4M YoY. Achieved 17.3% growth and refined a wide array of sales processes.
  * Promoted 3 Territory Managers and developed 1 Regional Sales Director into an Area VP., all
  while collaborating with HR to revamp talent management and training. Initiated the wellreceived
  Associate Representative program and promoted 10 Associate Representatives.

• May 1996 - January 2006
  Regional Manager
  yus/ACMI - An Olympus Company
  

  Southborough, MA, USA

  Managed nine direct representatives and was given the challenge to increase sales in one of thecompany’s poorest performing regions. Responsibilities included formulating and implementing sales strategies for sales team, hiring, terminating, sales training, goal setting, developing large accounts and creating champion surgeons. High level of interaction with surgeons that span over multiple specialties resulting in many long-term relationships.
  * Turned around region in just 11 months- regional ranking was #9 out of 10 upon promotion andbrought it to #1 by year-end.
  * Awarded Regional Manager in 2005.
  * Increased Sales $2.7million in 2005.
  * Achieved 25.3% growth over prior year.
  * President’s Club Member 2005
  * Ranked #1 "Salesmen of the Year" in 2004.
  * Ranked #5 and in the President’s Club in 2003.
  * Awarded “Salesmen of the Year” in 2001 with $800,000 growth.
  * Awarded “Salesmen of the Year” in 1999 with 81% growth.
  * Ranked in “Top ten” 7 out of 9 years.
  * Balanced Sales Award 4 out of 5 years.
  * Increased Sales from $420,000 to $2.7 million in 5 years.
  * President’s Club Member 1997, 1998, 1999, 2001, 2003, 2004, 2005.
  * Selected in 2000 to be a Regional Trainer.

Education

• National University (Graduated Cum Laude)
  BA
  

  1993 - 1994

  National University is located in San Diego, Ca